Worlds Largest Casino Supply Superstore!

Gaming Equipment and Supplies ° Playing Cards ° Casino Dice and Cards ° Custom Clay Poker and Casino Chips ° Money Wheels ° Prize Wheels ° Raffle Drums ° Poker Cards and Tables ° Bingo Supplies and More!

PRINCIPLES OF CASINO MARKETING

PRINCIPLES OF CASINO MARKETING

Item #: 9780981739908
There are no reviews yet. | Write a review
Price: $89.00

    Thirteen chapters of original casino marketing material cover: Introduction to Casino Marketing Topics, Introduction to Casino Promotion: Premium & General Market Tactics, Introduction to Slot Clubs, Introduction to Database Marketing, Match-Play Offers, Promotional Chips, & Vouchers, Dead Chip Programs, Discounting Player Losses, Structuring a Discount Program, Assessing Deal-Making Policies & Practices, Casino Hosting & Credit Procedures, Repeater Market Promotions, Understanding the Contributions of Amenities and The Marketing Plan. 232 Pgs. 2008


    Quantity:
    Availability: Available
    Usually ships In 1-2 Business Days

    Estimate Shipping